The quality of the flowers and their durability in the vase are determined to a large extent by the precision of their harvest and great care during their packing. Roses, directly after cutting and the initial cooling in the cold store, are sorted by modern machinery.

A PC camera classifies the individual plants in terms of variety, the length of stems, the bud size. A shrink-wrapped ready package of 20 roses receives its passport, that is its bar code, by which it can be identified by the trader at any time.